The profitable partnership between Chivas and LISA transported hustlers to the metaverse: Regal Planet. For the blended Scotch whisky and Ok-pop star, this was their inaugural entry onto a digital panorama.
The session had attendees exploring the Regal Planet and interacting with its many rooms of various Chivas expressions earlier than the primary occasion which was the looks of LISA, launching Chivas 18 x LISA restricted version.
Persevering with the worldwide marketing campaign, ‘I Rise, We Rise’, Chivas elevates the sport with a foray into the metaverse. Known as ‘Regal Planet’, the digital panorama grew to become the stage for attendees to discover the collaboration between Chivas and LISA, the model’s first feminine Asia Model Ambassador.
LISA’s entrance was a sight to behold, even on a digital platform. Her star high quality radiated on-line and offline. Wearing a denim outfit, the Ok-pop artiste talked about her ongoing partnership with Chivas earlier than it segued right into a quiz session about LISA with the attendees.
Pink Spice cocktail
One other spotlight was LISA presenting her very personal signature cocktail, ‘Pink Spice’, which was created to advertise the launch of her limited-edition bottle with Chivas. The recipe blends notes of tea, citrus, and spice impressed by LISA’s style choice alongside Chivas 18’s 85 tasting notes.
Components for the whisky highball concoction are as follows:
- 30ml Chivas 18 x LISA Restricted Version
- 45ml Sunkist Guava
- 30ml lemon tea
- 45ml soda water
- 2 dashes of Tabasco
- Rosemary sprigs, to garnish
- Chilli, to garnish
Chivas 18 undergoes a metamorphosis. Co-created with LISA, the carton is adorned with a mixed Chivas x LISA star sample and the Ok-pop star’s signature in sizzling neon pink. On the bottle itself, LISA’s signature is centred within the Chivas 18 blue and 18K gold-plated charms dangle across the bottle’s neck; the charms embody the Chivas brand and LISA’s iconic star.
Preorders for Chivas 18 x LISA Restricted Version are actually obtainable right here for assortment at FairPrice Centrepoint on tenth December.
LILIES who can’t wait to get their fingers on this drop can head right down to FairPrice Centrepoint from third December onwards to buy it on the spot!
