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HomeEurope TravelGuldsmeden Inns Chooses SHR’s Windsurfer CRS and Maverick CRM

Guldsmeden Inns Chooses SHR’s Windsurfer CRS and Maverick CRM


HOUSTON – Guldsmeden Inns, a sustainable, privately owned Danish boutique lodge chain with 10 places all through Europe, Iceland and Bali will accomplice with SHR to enhance the visitor expertise and drive income at every touchpoint of their visitor’s journey.

Guldsmeden Inns has adopted SHR’s Windsurfer CRS to optimize their distribution channel combine by sending real-time charges and stock to the reserving engine and third-party distribution companions, thereby decreasing acquisition prices and reaching the correct vacationers on their most popular channels.​ Adopting Maverick CRM​ will enable them to personalize the visitor expertise​ by centralizing visitor knowledge and serving it up on the proper occasions alongside the client journey, constructing higher visitor experiences and engagement.​

Guldsmeden Inns prides itself on its inexperienced and sustainable practices whereas additionally giving visitors the very best keep, which units them aside from different operators within the area.

“At Guldsmeden Inns, we’re dedicated to giving our visitors a beautiful stick with as little damaging environmental influence as potential. This message have to be conveyed by our advertising and on-line presence, permitting us to offer a customized and distinctive expertise to each visitor,” says Erik van Weerden, Income Supervisor at Guldsmeden Inns. “SHR will assist us prioritize these targets whereas offering a well-integrated tech stack because the framework.”

“There’s a lot to like about Guldsmeden Inns – specifically the gorgeous boutique lodges in wonderful places, in addition to management’s dedication to sustainability and a inexperienced setting,” says Patrik Norman, Senior Director of Enterprise Growth at SHR. “We’re excited to assist Guldsmeden Inns enhance their distribution combine, and drive and convert extra direct enterprise with customized engagement.”

About SHR

Sceptre Hospitality Sources (SHR) delivers options for lodges to enhance visitor satisfaction at every touchpoint – from advertising, reserving, and on-property expertise – whereas driving income each step of the way in which. Greater than 2,000 lodges around the globe depend on Windsurfer CRS to optimize their channel combine, Maverick CRM to personalize their visitors’ experiences, or Wave RMS to maximise income and profitability. Headquartered in Houston with places of work in Barcelona and Singapore, SHR deploys deeply built-in, cloud-based software program inbuilt an open, API-first framework that reduces the associated fee, time and improvement work related to connecting methods. Be taught extra at shr.international.​

Sarah Hernandez
VP of Advertising



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