Skechers publicizes high Okay-pop idol Cha Eun-woo as its regional model ambassador. This partnership covers seven key Asia-Pacific markets for Skechers: Singapore, Hong Kong, Macau, Malaysia, Philippines, Thailand and Vietnam.
Chosen for his pure allure and trendy picture, Eun-woo will seem in new assortment launch campaigns throughout key Asia-Pacific markets.
As a part of the partnership, Eun-woo will seem in a number of advertising campaigns, together with:
- Skechers Fingers Free Slip-ins
- Skechers Sport Courtroom
- Skechers Foamies
- Skechers Exercise Walker
- Skechers Attire (Way of life & Efficiency)
(L to R) – Skechers Exercise Walker, Skechers Sport Courtroom and Skechers Fingers Free Slip-ins together with Skechers Attire.
In Singapore, Skechers is obtainable in 33 bodily shops and its e-commerce retailer.
“I’m honoured and delighted to be named the brand new Skechers regional model ambassador. Footwear are an essential a part of my life, not solely as a vogue assertion, but in addition as a result of I take pleasure in dancing and figuring out. Skechers’ revolutionary and versatile designs are snug and replicate my true type.
“I can’t wait to share my favourite Skechers seems to be with everybody, and I hope you take pleasure in them as a lot as I do!” mentioned Cha Eun-woo.
This season’s new marketing campaign focuses on celebrating authenticity—being your self and all the time feeling assured and comfy with who you might be and what you’ve got. It additionally exemplifies Skechers’ values and dedication to supply the very best quality, all-inclusive and comfy sneakers.
